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Join the marketing automation revolution. Discover our step-by-step solutions below

Indoor Location Intelligence is the most valuable digital asset in your retail property investments.

We help you mine indoor location data, convert it into valuable shopping behavioural insights and monetize it.

OUR UNIQUE RECIPES: use offline shopping behavioral data and predefined automation workflows to address your specific indoor conversion objectives

Increase Brand Awareness

Drive In-Store Traffic

Increase Cross-Shopping

Increase Visit Duration

Increase Frequency of Visits

Increase Shopper Engagement

Generate Marketing Leads

Generate Sales Leads

Drive Loyalty

Measure Visitor Satisfaction

Increase Event Attendance

Increase your conversion rate by targeting different types of shopping behaviors

1st Time Visitor

Low Frequency Explorers

Regulars

High Potential Value Visitors

Loyal Visitors

Increase your conversion rate by targeting different types of shopping behaviors

1st Time Visitor

Low Frequency Explorers

Regulars

High Potential Value Visitors

Loyal Visitors

Footprints for Retail solutions provide the means to:

  • - turn more visitors into shoppers, faster
  • - increase sales in brick & mortar retail
  • - increase the impact of your campaigns & lower your costs

1st START WITH REAL-TIME ANALYTICS

Ecosystem Analytics

Calculate Price

SCHEDULE A DEMO

We use Wi-Fi technology, triangulation and device detection to create realtime analytics built on consumption patterns. Footprints for Retail Indoor Location Analytics allows you to count, track and understand unique visitors, their visit duration, in-store paths and other shopper patterns.

Product assets:

  • Visitors Presence, Preferences & Traffic Performance;
  • In-Store Shopper Movement Tracking & People Habits
  • Actionable Traffic Insights & Conversion Analysis

Easy Steps to setup:

  • Set-up your business locations and run a commercial analysis
  • Help us with tech specs and connection to WiFi location data
  • Start scheduling your automated reports!

2nd GET TO KNOW YOUR CUSTOMERS

Customer Data Platform

Calculate Price

SCHEDULE A DEMO

Understand who your customers are and how they interact with your brand in offline retail environments with the help of Indoor location intelligence, Omnichannel data integration & Machine Learning. We use advanced offline & online behavior data to manage & segment audiences.

Product assets:

  • True 360° customer data;
  • Real-time visualization of Lead Management & Conversion Funnel progress;
  • Access to purchase habits & digital behavior.

Easy Steps to setup:

  • Integrate all your data touchpoints from your brand’s online & offline ecosystem;
  • Set-up your marketing user management (admins, sales force & marketing users, analytics, content editing users).

3rd AUTOMATE SALES PROCESS

Sales Force Automation

Calculate Price

SCHEDULE A DEMO

Bridge the gap between your marketing investment and your offline sales. The solution uses location data and algorithmic automation to improve the quality of your real-world sales efforts and to drive more sales.

Product assets:

  • Marketing automation & conversion funnel progress-based remarketing;
  • Sales force automation, sales agents task management, location tracking, path optimization & leaderboards;
  • Sales predictive algorithms: Cost per Lead, Propensity to Buy, Customer Acquisition Costs.

Easy Steps to setup:

  • Integrate all your data touchpoints from your brand’s online & offline ecosystem (analytics, insights, ads manager, data collection forms or import your customer database);
  • Set-up your marketing user management (admins, sales force & marketing users, analytics, content editing users).

4th ADVERTISE WHERE IT MATTERS

Marketing Automation

Calculate Price

SCHEDULE A DEMO

Transform each visit into the best shopping experience for your customers. Our Location-Based marketing automation solution empowers brick & mortar retailers and media agencies to turn more visitors into shoppers, faster.

Product assets:

  • Target audiences based on their shopping habits;
  • Reach your audiences based on their location: at home, at work, nearby, in-store, on their way out;
  • Apply smart marketing objectives to drive results: increase brand awareness, drive in-store traffic, increase cross-shopping, increase visit duration, increase frequency of visits, generate sales leads.

Easy Steps to setup:

  • Integrate your digital ecosystem: mobile apps, websites, SMS, digital signage screens, and other business channels;
  • Set-up your marketing user management (admins, analytics, content editing users).

5th GENERATE GROWTH & CATCH-UP WITH MARKETING AUTOMATION EVOLUTION

Data monetization

Calculate Price

SCHEDULE A DEMO

Empower brick & mortar retailers to catch-up with the rapid evolution of marketing automation. With the help of Indoor Location Intelligence retailers could:

  • generate revenue from mobile advertising;
  • achieve yearly savings by retargeting the very;
  • same people that visited a shopping mall.
Potential Gain: €378,000 in revenue from mobile advertising

1st START WITH REAL-TIME ANALYTICS

Ecosystem Analytics

Calculate Price SCHEDULE A DEMO

We use Wi-Fi technology, triangulation and device detection to create realtime analytics built on consumption patterns. Footprints for Retail Indoor Location Analytics allows you to count, track and understand unique visitors, their visit duration, in-store paths and other shopper patterns.

Product assets:

  • Visitors Presence, Preferences & Traffic Performance;
  • In-Store Shopper Movement Tracking & People Habits
  • Actionable Traffic Insights & Conversion Analysis

Easy Steps to setup:

  • Set-up your business locations and run a commercial analysis
  • Help us with tech specs and connection to WiFi location data
  • Start scheduling your automated reports!

2nd GET TO KNOW YOUR CUSTOMERS

Customer Data Platform

Calculate Price SCHEDULE A DEMO

Understand who your customers are and how they interact with your brand in offline retail environments with the help of Indoor location intelligence, Omnichannel data integration & Machine Learning. We use advanced offline & online behavior data to manage & segment audiences.

Product assets:

  • True 360° customer data;
  • Real-time visualization of Lead Management & Conversion Funnel progress;
  • Access to purchase habits & digital behavior.

Easy Steps to setup:

  • Integrate all your data touchpoints from your brand’s online & offline ecosystem;
  • Set-up your marketing user management (admins, sales force & marketing users, analytics, content editing users).

3rd AUTOMATE SALES PROCESS

Sales Force Automation

Calculate Price SCHEDULE A DEMO

Bridge the gap between your marketing investment and your offline sales. The solution uses location data and algorithmic automation to improve the quality of your real-world sales efforts and to drive more sales.

Product assets:

  • Marketing automation & conversion funnel progress-based remarketing;
  • Sales force automation, sales agents task management, location tracking, path optimization & leaderboards;
  • Sales predictive algorithms: Cost per Lead, Propensity to Buy, Customer Acquisition Costs.

Easy Steps to setup:

  • Integrate all your data touchpoints from your brand’s online & offline ecosystem (analytics, insights, ads manager, data collection forms or import your customer database);
  • Set-up your marketing user management (admins, sales force & marketing users, analytics, content editing users).

4th ADVERTISE WHERE IT MATTERS

Marketing Automation

Calculate Price SCHEDULE A DEMO

Transform each visit into the best shopping experience for your customers. Our Location-Based marketing automation solution empowers brick & mortar retailers and media agencies to turn more visitors into shoppers, faster.

Product assets:

  • Target audiences based on their shopping habits;
  • Reach your audiences based on their location: at home, at work, nearby, in-store, on their way out;
  • Apply smart marketing objectives to drive results: increase brand awareness, drive in-store traffic, increase cross-shopping, increase visit duration, increase frequency of visits, generate sales leads.

Easy Steps to setup:

  • Integrate your digital ecosystem: mobile apps, websites, SMS, digital signage screens, and other business channels;
  • Set-up your marketing user management (admins, analytics, content editing users).

5th GENERATE GROWTH & CATCH-UP WITH MARKETING AUTOMATION EVOLUTION

Data monetization

Calculate Price SCHEDULE A DEMO

Empower brick & mortar retailers to catch-up with the rapid evolution of marketing automation. With the help of Indoor Location Intelligence retailers could:

  • generate revenue from mobile advertising;
  • achieve yearly savings by retargeting the very;
  • same people that visited a shopping mall.
Potential Gain: €378,000 in revenue from mobile advertising

Get your retail property to become a key player in the new digital economy.

Get Started